Search Intent and Creativity in Writing



 Search Intent and Creativity

 

 

For those who have always considered themselves a "creative type" because of their incredible potential for creativity, this is a profession that allows them to twist their creative muscles if they are interested in digital marketing.

Why should we check Google's algorithm to Write Content?

I find many seasoned internet writers on forums and blogs lamenting the evils of writing SEO. If it is optimized for search engines, we will try to maintain the quality and integrity of the text.

How to write for SEO

I consider writing for SEO an art form, not a barrier to writing the piece of successful content that has the potential to rank on Google. The rules have changed somewhat over the years, and you have to work within a clear set of parameters. Search engines work by letting users write a search query and find a set of results that they think will answer that question, Yes the basics remain.

If no one searches for what you are writing about, your page will not be found because there is no maintenance. Well, it's a little tricky. Of course, there are many ways for people other than SEO to see your content online, Yes and you can share it on social media and show it to online communities interested in the same topic or magazines.

If the algorithm considers your page relevant to the search query, then the search engine will include your page in the SERPs (Search Engine Result Pages). If there is no indication that your content is relevant to the search query, it will not be found.

Google's algorithms have become more complex over the years and the existence of key phrases related to a search query now works a little faster. See, if a search engine crawler can find the related key phrase or search purpose indicators on your page, it will rank higher than other seemingly related pages. Search engines know that users value a good reading experience and the best user experience (UX). Fast download speeds, rich media, including headlines, subtitles, easy-to-digest paragraphs, images, GIFs and videos, and numbered lists, so all make it easy to read and enjoy a page like this,

 If lots of other people find your content interesting or useful, they will stay on the page for a while, read it, comment on it, or cite it as a resource on their website. Then the algorithm thinks your site is more useful than other related results because these signals indicate that your content is popular and useful, which will rank better in search engines. Google has been saying for years that social shares ‌ and its algorithm are not a ranking factor, but there is still a strong link between social mentions and a ranking.

SEO Tools

So, we have the basic SEO Intent, and when we put these basics into practice, we have many of the best digital tools we can use to make the process easier. My personal preference is the SEMrush kit. It offers some features regarding the content that I use every day as a content marketing Expert.

Keyword magic tool

The first step in creating SEO content is to find the keywords people type in the search engines and decide if you want your page to rank for that term. Keyword research continues to be an important part of any SEO writing project. The first column shows the keyword; The second column shows the average number of monthly searches for a particular keyword over a 12-month period; The third column shows the researcher's interest in the given keyword in the same 12-month period.

Most of these search queries are not relevant to my blog, however, there are a few things I might care about from this list. If you want to write a blog on SEO, look no further than other search queries related to SEO. By identifying relevant search queries and having a decent search volume, I can incorporate a list of key patterns that are fundamental to modeling my research purpose.

 

 

 

SEO Content Template

The next step is to paste my keyword choices into SEMrush's SEO Content Template Tool to get some specific stats on the parameters I need to set when writing my blog. The tool proposes to enrich my text with a set of meaning-related words. As search algorithms improve, humans are becoming adept at recognizing meaning-based relationships between words as closely as possible.

Based on the top 10 key phrases I've provided, I suggest writing a piece of content with a length of 1,757 words in order to rank higher than my competitors. Since this tool uses a fair amount, I was amazed at how this number would change depending on the theme of your main patterns. You see recommendations from 500 words to 2000 words. The number in this example is especially high, as the content of key SEO styles are long blog posts by other experts in the field.

Needless to say, I'm not going to write a 1,757-word blog - I don't think any reader will have the patience for that (and it's about the fulfillment of their desires!). However, I can easily generate this number of words with my comment inserting it on the same webpage.

Start writing

Now I have a list of words that I need to include if I want to improve my blog, it is time to write this.

Use key phrases and search indicators

Well, you might have noticed that I couldn't agree on all of the words and phrases that were on my list - but they are fine. Enrichment should be natural and persuasive to the reader; How to learn to write SEO for this blog would be inappropriate in my opinion. However, I was able to include the following:

Can you find all of these? Some of them (in red below) are hidden with other words that convey a different meaning when read in the context of the blog. If you want to play around with a language like this when writing content, I recommend using a tool like Word Finder in The Free Dictionary. It gives you a list of all the words in the dictionary that contain a special set of characters that are easy to modify in difficult keywords:

 

 

Use of photos

When I realized that the language we use to describe SEO was so complex, it was very easy to incorporate many of these phrases. It's popular to talk about Google's spider web crawl - it's a poetry-ready feature! We talk about cartography and navigation, which is an expression of landscape and construction. Even the term school building is an SEO strategy.

Meta description

Not stopping there, the meta description is an important component of site optimization. This engaging snippet - at least 160 characters, including spaces, and must contain a keyword - is a chance for SERP users to click on your score more than anyone else in the SERPs.